Search Engine Optimization - Basics - Domain Name Basic Seo tips
Basic Seo tips
Domain Name : Seo optimization starts right from the domain name booking. Believe it or not your domain name has a large amount to do with your ranking in Google.
Using a keyword in the domain name is only helpful if you separate the words with hyphens. General speculation is that too many hyphens might trigger a trust issue with the domain, so more than one or two hyphens is not recommended. A good brand name is always better than a keyword-filled domain.
According to Google, valuable domains are often paid for several years in advance while doorway or throwaway domains are rarely used for more than a year. To determine the value of a domain, Google records the following information:
- the length of the domain registration (one year <-> several years)
- the address of the web site owner, the admin and the technical contact
- the stability of data and host company
- the number of pages on a web site (web sites must have more than one page)
In addition, the patent specification claims that Google might check the information of a name server in several ways. For example, good name servers might have a mix of different domain names from different registrars.
Bad name servers might host mainly adult or doorway domains, bulk-domains from a single registrar or domains with many commercial words.
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